Hello
and welcome to Rim Digest, the ezine for
"Responsible
Internet Marketers".
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February
8, volume 7-issue 6
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Happy
Birthday on Feb. 7 to my beloved, departed
friend
/ chosen Father, Charlie :-)
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Feb. 10
marks SEVEN years of Rim Digest and ME!
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Subscriber
Count as I hit send is 1354
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Rim
Digest eZine: http://www.rimdigest.com/
Your
editor: Jan Tallent, rimdigest@usa.net
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Striving
to be the BEST resource for Small Biz Owners...
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Today's
issue is sponsored by:
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It's
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<
2/8 >
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Today's
Issue Contains:
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Publisher's
Spot
Featured
Article: 4 Tips To Boost The Selling Power
Of Your Resale Rights Products
Positive
Quotes
Funny
for the Week
Feedback
Bonus
Smile
Recommended
eZines
Publisher's
Goodbye and Legal Stuff
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Book
your solo, sponsor, or featured ad here:
http://www.rimdigest.com/ads.html
and remember,
your
ads and feedback are online on the archives page:
http://www.rimdigest.com/archives.html
which
gets hundreds of visitors every week.
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From:
Jan Tallent & Sharon Bray-McPherson
Date:
Sunday, February 04, 2007
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Are you
struggling to make an income selling resale
or
private label rights software and information
products
online? If the answer is yes, we'll bet
the
products you're attempting to sell are related
to the
internet marketing industry.
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Its
much easier and more profitable to target niches
that
have a high demand, but a lot less competition
than
internet marketing.
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We're
talking about the niches that millions of
"common
everyday folks" are searching for like
home
improvement, hobbies & crafts, health care,
child
care, etc. Come see our new offer just for YOU:
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* ** *
** * ** * ** * ** * ** * ** * ** * ** * ** * ** * ** *
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Here is
a FREE eBook on where to promote your eBooks:
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Subscribers
only J
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brought
to you by Michael Hopkins from EbookTimes
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also
...
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Watch
for this special message from ME, coming Feb. 20
as an
editor offer: The Massive Launch of
"The
Most Important Marketing Tool"
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You
will receive:
Internet
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Internet
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Internet
Marketing Videos (Step-By-Step)
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Internet
Marketing With Blogs And Rss
Internet
Marketing Expert Interviews
Search
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Affiliate
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Ebay
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Click
Bank Marketing Software
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do not
miss this offer. :-)
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Featured
Article
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- by
Sharon Bray-McPherson
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Selling
products with resale rights is a very
lucrative
business online. However, not everyone
achieves
success because of the various nuances
involved
with such a business.
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To
assure maximum profitability in the resale rights
niche,
learning how to present your products correctly
is of
much importance. To accomplish this involves
some
knowledge on the different factors that make or
break
resale rights marketing.
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So,
let’s take a look at these factors, the difficulty
they
present and what solutions you can use to come up
with a
resale rights product that your prospective
customers
will find hard to resist.
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1.
Exclusiveness. People will be more inclined to buy
your
products if their sale is limited to a certain
number
of people. There are many reasons for this.
Primarily
is the fact that resale rights are so
appealing
because they provide the buyer the
opportunity
to create an additional income stream,
or in
some instances, their only source of income.
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But if
the product is sold to an unlimited number
of
people, the market becomes saturated, leaving
little
room to make a profit. The same is true for
products
that are sold to a limited number of people,
but the
number is in the hundreds, if not thousands.
The
best approach is to sell your products to a maximum
of 100
people, though a lower number will always prove
better
for you and your buyers.
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2.
Price. Though you are justified to sell a resale
rights
package for a price higher than the value of
the
products, if you ask an outrageous amount you'll
have
difficulty making sales. As a rule, the best way
to set
the price of your package is to multiply the
value
of the highest priced product by three. But
remember,
the lower the price, the more tempting your
offer
will be.
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On the
other hand, you don't want to set the price so
low
that the buyer will perceive the products as being
of no
value. Far too often sellers will ask a ridiculously
low
price for brand new, hot-off-the-press products, some
with an
original asking price of $197. This accomplishes
nothing
more than to make a few quick sales for the seller.
The
buyer however, is then faced with trying to sell a
product
at it's original value, while others are charging
as
little as $1 to $5 - or giving away the same product
for
free.
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3.
Restrictions. Many resale rights products come with
restrictions.
But too many restrictions may turn away
some
who would otherwise be interested in purchasing your
product.
It is best to place only the restrictions that
will
preserve the value of the product for the benefit
of your
buyers.
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4.
Market life. Trying to sell a product that is at or
nearing
the end of its market life can be difficult.
People
will find little value in it since they'll have
the
impression that they’ll have a hard time selling it as
well.
To overcome their concern, suggest a unique selling
proposition
they could use. For example, recommend the
inclusion
of valuable bonuses to increase the appeal of
the
product. Or you can recommend the inclusion of
additional,
related products to come up with a turnkey
package
that will likewise increase the offer’s
attractiveness.
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There
really is no set time limit to when a product has
reached
the end of its shelf life, although the standard
thinking
is 2 to 3 years.
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Here
are a few things to consider when determining if
a
product is no longer sellable...
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* Is
the content still applicable? For instance, with
the
fast-paced internet marketing industry, an ebook or
software
product that was released only last year may
already
be obsolete. However, there are some marketing
classics,
particularly those created from public domain
works,
that are as timely today as they were when they
were
written.
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* Is
the market over-saturated with the product? We've
all
seen products that are being sold by every Tom, Dick
and
Harriet. It is best to stay away from such products,
because
no matter how low you set the price of the product,
someone
else will always be selling it cheaper.
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One
caveat to this is if you cater to the "newbie" market.
There's
no reason that an ebook that was published in 1998
cannot
be sold to new internet marketers, provided of course
that
the product has value and contains information that is
still
relevant.
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What's
old stuff to us, may be just what a "newbie" is
looking
for.
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(iamsbm)
-----------------
Sharon
Bray-McPherson is co-creator of the Newbies Biz
Starter
Pak Resale Rights Package. There's a new stampede
of
"Newbies" arriving. And you can be there to "show them
the
way" with this incredible resale rights package of 16
hot
products created with the new internet marketer in mind.
http://www.ofbdigitalpackage.com/newbiepack.html
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Permission
is given to reprint this article provided no
changes
are made to its content, the resource box is
included
and the link is made live if used in a html
document.
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Find
OUR newsletter, my other e-bizzes and the
other
iCop approved businesses in the FREE copy
of the
iCop Member Directory. You can get YOURS
here: http://www.rimdigest.com/iCop-Desktop.pdf
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Vote
for this Ezine at the Cumuli Ezine Finder:
http://www.cumuli.com/ezines/vte.html?ez=rimdig
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Positive
Quotes
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It is
the nature of man to rise to greatness
if
greatness is expected of him.
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-- John
Steinbeck (1902-1968) American Novelist
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and
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The
best portion of a good man's life is the little,
nameless,
unremembered acts of kindness and love.
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--
William Wordsworth (1770-1850) English poet
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Bravo
for both of these, eh? *smile*
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Funny
for the Week
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KNITTING
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A
highway patrolman pulled alongside a speeding car
on the
freeway. Glancing at the car, he was astounded
to see
that the lady behind the wheel was knitting!
Realizing
that she was oblivious to his flashing lights
and
siren, the trooper cranked down his window, turned on
his
bullhorn and yelled, "PULL OVER!"
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"NO!"
the gal yelled back, "IT'S A SCARF!"
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Feedback
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Good
Morning Jan,
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Someone
sent me the link below for inspirational flash
movies,
etc., and I thought of you! Have a great day!
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http://www.inspiringthots.net/index.htm
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Faye :-)
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remember,
this is YOUR newsletter, send any
comments,
good or bad, address change or other
needed
correspondence to mailto:rimdigest@usa.net
and use
a subject, please. :-)
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if you
like this ezine, please forward a copy
or an
invitation to a friend. :-)
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Grandma's
apron
I don't
think our kids know what an apron is.
The
principal use of Grandma's apron was to protect
the
dress underneath, but along with that, it served
as a
potholder for removing hot pans from the oven.
It was
wonderful for drying children's tears, and on
occasion
was even used for cleaning out dirty ears.
From
the chicken coop, the apron was used for carrying
eggs,
fussy chicks, and sometimes half-hatched eggs to
be
finished in the warming oven.
When
company came, those aprons were ideal hiding
places
for shy kids.
And
when the weather was cold, grandma wrapped it
around
her arms.
Those
big old aprons wiped many a perspiring brow,
bent
over the hot wood stove.
Chips
and kindling wood were brought into the kitchen
in that
apron.
From
the garden, it carried all sorts of vegetables.
After
the peas had been shelled, it carried out
the hulls.
In the
fall, the apron was used to bring in apples
that
had fallen from the trees.
When
unexpected company drove up the road, it was
surprising
how much furniture that old apron could
dust in
a matter of seconds.
When
dinner was ready, Grandma walked out onto the
porch,
waved her apron, and the men knew it was time
to come
in from the fields to dinner.
It will
be a long time before someone invents
something
that will replace that "old-time apron"
that
served so many purposes.
Send
this to those who would know and love the
story
about Grandma's aprons.
REMEMBER
Grandma
used to set her hot baked apple pies on the
window
sill to cool.
Her
granddaughters set theirs on the window sill
to
thaw.
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Recommended
Ezines, check them out and see WHY!
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iCop's
Internet Marketing Trade Journal™
http://www.i-cop.org/trade-journal.htm
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Free
Newsletters from 123Greetings.com
URL: http://www.123greetings.com/newsletter/
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The
Goal Mine Gazette Newsletter http://tinyurl.com/l8sw
Culinary
Companion http://tinyurl.com/nbk0
the
Cabot News http://tinyurl.com/nbk3
eCommerce
Resources eZine: http://tinyurl.com/nbk5
Biz
Site Biz E-zine: http://tinyurl.com/6ytsh
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"Bye"
for now and thank you for reading. I appreciate your
being
part of my *rimmers* family. Hope to "see you" for
the
next issue- which will be delivered next Thursday.
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You
will also hear from me with the occasional solo.
If you
do NOT want to get solos, please just let me
know
here: mailto:rimdigest@usa.net?subject=NoSolos.
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Your
email address will NEVER be sold, traded or in any
other
way used for any purpose other than to send you
issues
of the ezine or solo offers from our advertisers.
The
offers are paid for by the ad runners but mailed to
you
exclusively by ME, Jan Tallent.
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If you
feel a need to stop getting Rim Digest eZine use:
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To send
feedback, an address change, article submission,
etc.
use: mailto:rimdigest@usa.net and a SUBJECT, please.
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or call
me from 9am to 5pm central USA time: 573-775-4520
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Rim
Digest runs articles and ads in good faith but offers
NO
guarantees unless expressed by ME or Rim Digest eZine.
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Please
use your best judgment in ANY transaction
or deal
you enter into or offer you respond to.
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Check
out the brand new Newbie Helper package:
http://www.ofbdigitalpackage.com/newbiepack.html
and,
PLEASE, join our reseller program.
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Jan
Tallent, Marketing Warrioress
at http://www.jantd.com/ and
Publisher of
Rim
Digest eZine, http://www.rimdigest.com/
Both
Divisions of the Tallent Agency
po box
858 - Steelville, MO 65565 USA