Hello and welcome to Rim Digest, the ezine for
"Responsible Internet Marketers".
Striving to be the BEST resource for Small Biz Owners...
TEN years of Service & Honest Information
July 8, 2010 volume 10-issue 27
Your editor: Jan Tallent, rimdigest@usa.net
Rim Digest ezine: http://www.rimdigest.com
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Today's issue is sponsored by:
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Today's Issue Contains:
Publisher's Spot
Featured Article: What? No Telephone?
Positive Quote
Fun Tip or Site
Funny of the Day
Recommended eZines
Publisher's Goodbye and Legal Stuff
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No, mid-Missouri, that was not an avalanche or an
earthquake, that was just me sneezing my head off.
Our weather has been so weird, we are getting Spring
allergens in July.
It was a blissful week with highs only in the 80's
and lows down to a blessed 50 at night - last week-
now summer and its close to or at triple digits and
super humidity are back, blah.
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Featured Ads
limit of two ads in this section in any issue
this spot now open, $20 for five lines plus url
http://www.rimdigest.com/ads.html
(remember, until I take this offer out of the issues,
you can get TWO ads for the price of one)
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Featured Article
What? No Telephone?
© jl scott
I recently saw an interesting shop down the street. The next day,
I tried to call to see if they carried something I wanted.
But, I couldn't do it. They had no telephone number listed.
Do you believe that? Well, don't.
It wouldn't happen with an off-line business.
Every brick and mortar company has a telephone number for
receiving business calls. Can you even IMAGINE a business
with no way for customers to contact them by phone?
What kind of business is that?
Yet, what do we have on the Internet?
We have people setting up home-based businesses.
Then, they seem to feel that since they are working
from a home office, they don't want to provide
a telephone number on their web sites.
What's the thinking here?
Some online business owners believe that they will be inundated
with hundreds of calls per day and receive telephone calls from
cranks. Not true. Only a TINY percentage of your web site
visitors will EVER call you. And you'll probably get just about
as many crank calls as you would with an unlisted private number
from cranks dialing randomly.
If you DO get a crank call? That thing in your hand has a
disconnect button - use it!
Some people work online during hours that may not be considered
"business hours." They don't work 9 to 5. So what? Any business
can set its own business hours and they can be anything you wish.
Post your hours - and the time zone.
Oh, they'll just call anyway - day or night?
So turn on Voice Mail after hours. What's the problem?
One person actually told me that she "hates the phone."
This person objected to answering the same questions that were
answered on the web site. All I can say to that is, "Then, get
out of business." You can't build a company without customer
interaction. If you don't like people, then you'd better get
out of marketing.
At least in the USA, most land line telephone companies have
a service called, "Personalized Ring" - or "Distinctive Ring."
They give you a second number for about $6 per month. It uses
your main line - but when a call comes in on that number, the
telephone rings differently from your main number. Hark!
A business call. You can now answer your telephone with your
company name - and you don't even have to answer "after hours."
How can you run a business without allowing potential customers
- or business associates - to contact you personally? You can't.
If you refuse to provide a telephone number, trust me, smart
people will refuse to do business with you.
If you expect your business to be taken seriously, you need to
take that telephone seriously and provide a number on your web
site. If you refuse to provide a telephone number, don't try to
tell me you HAVE a business. You don't. No legitimate business
hides from potential customers and/or business associates!
Same ol' rule of thumb: How to they do it down on Main Street?
Are you in business - or not?
This article may be republished provided the copyright and
following attribution statement is used:
------------
* dr. jl scott is the Founder of the International Council of
Online Professionals (iCop™) http://www.i-cop.org - and also
the publisher of the Online Business Trade Journal™ - the blog
that keeps you up to date with online business coming of age.
Visit: http://www.OnlineBusinessTradeJournal.com
I am a ten year Charter member of iCop and proud to be so:
http://i-cop.org/cgi-bin/mem/jl.pl?1054
Jan Tallent, aka the Software Warrioress
http://www.softwarewarrioress.com
and Publisher of Rim Digest eZine for TEN YEARS!
http://www.rimdigest.com
Both Divisions of the Tallent Agency
http://www.tallentagency.com
po box 858 - Steelville, MO 65565 USA
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Vote for this Ezine at the Cumuli Ezine Finder:
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Positive Quote
Maturity is achieved when a person postpones immediate pleasures
for long-term values.
-- Joshua L. Liebman
do I hear an Amen?
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Fun Tip or Sites
This seriously had me with tears in my eyes, laughing until
it hurt and I have to admit, I watched it 3 times in a row, lol
http://www.bitrebels.com/geek/mactini-tiniest-computer/
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Funny of the Day
I have to qualify the following - it is NOT meant
to be offensive to the one or two who might find it so.
It is cute and actually funny because I can see how it
might even be true. Kids DO say the darnedest things,
and I can really see this happening. So, if it offends,
I apologize, but I do know that most WILL get a chuckle.
Two young boys walked into a pharmacy one day, picked out a box
of tampons and proceeded to the checkout counter.
The man at the counter asked the older boy, "Son, how old are you?"
"Eight," the boy replied.
The man continued, "do you know what these are used for?"
The boy replied, "not exactly, but they aren't for me.
They're for him. He's my brother. He's four ... and we saw on TV
that if you use these you would be able to swim and ride a bike.
Right now, he can't do either."
Hope you laughed out loud!
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if you like this ezine, please forward a copy
or an invitation to a friend. :-)
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Together, we can fight world hunger
with each and every click and it is F R E E:
http://www.thehungersite.com
be sure to click each tab, every great cause
on this website is free to give, funded by
contributing big companies.
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"Bye" for now and thank you for reading. I appreciate your
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Jan Tallent, aka the Software Warrioress
http://www.softwarewarrioress.com
and Publisher of Rim Digest eZine for TEN YEARS!
http://www.rimdigest.com
Both Divisions of the Tallent Agency
http://www.tallentagency.com
po box 858 - Steelville, MO 65565 USA
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