Hello and welcome to Rim Digest, the ezine for
"Responsible Internet Marketers".
Striving to be the BEST resource for Small Biz Owners...
November 6 volume 8-issue 45
Your editor: Jan Tallent, mailto:rimdigest@usa.net
Rim Digest ezine: http://www.rimdigest.com/
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Today's issue is sponsored by:
Ads
& ad packages are 2 for the price of 1 to help me
pay
for my bankruptcy attorney, reason below ...
order
your solo, sponsor or feature ads here:
http://www.rimdigest.com/ads.html
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Today's Issue Contains:
Publisher's Spot
Featured Article: Using Videos in Viral Marketing
Positive Quotes
Feedback
Chuckle Break
Recommended eZines
Publisher's Goodbye and Legal Stuff
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I was afraid to spend funds I could not really use but
it was a good investment replacing my 7 year old DEAD
computer with a wal-mart cheapie, it paid for itself
in EIGHT days. :-)
I had to put my fundraiser/firesale on hold because
I have a little over 30 days to FILE for my bankruptcy
before I go to court on December 10. I was trying all
I could do NOT to have to file but there really is no
alternative. I am still also running my brick & mortar
store that helped me get so much int credit card debt,
hoping to sell off some of the inventory and praying
that Christmas shoppers will realize what great
bargains and how many great gifts I DO have there.
http://www.chipin.com/mywidgets/id/2ac7e48fc862b1bd
remember, you can get updates on my personal and
professional undertakings, if you like, here:
http://www.marketingwarrioress.com/
and follow me on twitter:
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Featured Article
Using Videos in Viral Marketing
More and more advertisers are using video as broadband
continues to rise and ad-serving technologies become more
sophisticated. Online video advertising is really taking
off.
Users’ attention can be captured and ads stand out from the
crowd in an increasingly ad-cluttered online environment.
It is true that video formats cost five to ten times more
to serve than standard banners and they involve a lot more
production and implementation work but they may well be
worth all of that if they achieve greater response rates.
Where to use online video if wishing to maximize its effect,
is what advertisers must carefully consider. Video to be
used
on the Internet should be information and communication
focused
while video to be used on television should be focused on
entertainment.
Like everything else, there are good and bad ways to use
video advertising. Right now most marketers are
incorporating
their audio-visual content into existing embedded ad formats
like banners or over-content formats like pop-ups. Though
this
could reach a potentially large audience, viewers are likely
to
be less captivated and more annoyed by these disruptive
and distracting placements.
Cached or streaming video on a specific destination site
offers
the best chance of interesting consumers in brand messages,
but it is not likely to reach a large audience unless it
generates a viral outcome.
Whatever you come up with, don't forget to make it easy
to open and distribute. File size is important, as is
the media format. If your viral video has been created
for a particular type of software that not many people
use, how will you get people to spread it like wildfire?
Also, if you've made a video the impact will be better if
you send the clip as an attachment rather than stream it.
It's cheaper and, if you're not hosting it, it's more viral, too.
Now is the time to master business blogging and put it to use
for you! Do it before other proactive business owners step into
your ideal niche and muscle you out of this primetime opportunity.
You can learn more about blogs and business blogging in particular
at http://www.blogi360.com/jamaffiliates/id/2319
See MINE at: http://marketingwarrioress.com/
Jan Tallent is the editor of Rim Digest eZine at
http://www.rimdigest.com/ and also known as the
Marketing Warrioress at http://marketingwarrioress.com/
I am still selling copies of this on CD and also giving
it as gifts, one of my favorite offerings:
http://www.softwarewarrioress.com/christmasbonanza.html
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Make any and all purchases by checking the iCop
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professionalism. 'nuf said.
and we are here now, as well:
and here ...
http://www.thenewsletterlist.com/
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Positive Quotes
I am only one; but still I am one.
I cannot do everything,
but still I can do something; I
will not refuse to do the
something I can do.
-- Helen Keller (1880-1968)
American Writer
and
Courage is grace under pressure.
-- Ernest Hemingway (1899-1961) American Writer
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Feedback
hi Jan, happy Halloween
how u doin' today?
loved ur newsletter. info satiated
Shri :-)
****************
Jan --
I want to thank you for coming to my rescue the other night
when I was about to launch my new POSITIVITYMasterMind.com
website!
I really wanted to get it up that night but I also knew I
had
worked on it too long to find do my own proofreading!
Then I remembered YOU! I DM'd you on Twitter -- you
responded
almost instantly -- and very shortly thereafter you provided
me
with a list of corrections I needed -- BING BANG BOOM I was up
and running!
You are a ROCK STAR and I ADORE working with you!
Your charges for your service are extremely reasonable
but more importantly --
You always have a bright and
helpful attitude and we all know that is PRICELESS! : )
Blessings!
Stephanie Bell the Spirit Coach
http://positivitymastermind.com/
http://growyourdivinespirit.com/
just think, you can have your feedback in this
section with a link to you or your biz, hint, hint.
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remember, this is YOUR newsletter, send any
comments, good or bad, address change or other
needed correspondence to mailto:rimdigest@usa.net
and use a subject, please. :-)
if you like this ezine, please forward a copy
or an invitation to a friend. :-)
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Chuckle Break
THE SENILITY PRAYER :
Grant me the senility to forget the people
I never liked anyway,
the good fortune to run into the ones I do, and
the eyesight to tell the difference.
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Together, we can fight world hunger
with each and every click and it is F R E E:
Click all six tabs for worthy causes!
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Recommended Ezines, check them out and see WHY!
HBPN - the cure for "guru" overload
iCop's Internet Marketing Trade Journal
http://www.i-cop.org/trade-journal.htm
Free Newsletters from 123Greetings.com
http://www.123greetings.com/newsletter
The Goal Mine Gazette Newsletter
Culinary Companion
Biz Site Biz E-zine
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"Bye" for now and thank you for reading. I appreciate your
being part of my *rimmers* family. Hope to "see you" for
the next issue- which will be delivered next Thursday.
Your email address will NEVER be sold, traded or in any
other way used for any purpose other than to send you
issues of the ezine or solo offers from our advertisers.
The offers are paid for by the ad runners but mailed to
you exclusively by ME, Jan Tallent.
If you feel a need to stop getting Rim Digest eZine use:
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To send feedback, an address change, article submission,
etc. use: mailto:rimdigest@usa.net and a SUBJECT, please.
or call me from 10am to 6pm central USA time: 573-775-4520
Movies, Memorabilia and Gifts from the past-
http://www.downmemorylanetreasures.com/
For my fellow *digital addicts* go to
http://www.softwarewarrioress.com/
Check out my partner site, JanRon Publishing,
http://www.janronpublishing.com/
and if you like, join our member site:
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JanRon Media - Enriching Lives Through How-To
Audios, Videos, Software and The Written Word.
Rim Digest runs articles and ads in good faith but offers
NO guarantees unless expressed by ME or Rim Digest eZine.
Please use your best judgment in ANY transaction
or deal you enter into or offer you respond to.
Jan Tallent, aka Marketing Warrioress
at http://www.marketingwarrioress.com
and Publisher of Rim Digest eZine,
http://www.rimdigest.com
Both Divisions of the Tallent Agency
po box 858 - Steelville, MO 65565 USA